Unlock Your Brand’s Potential – Download our eBook about Brand Positioning!
Eight years ago, we created brandr Index, and it’s been revolutionizing brand management ever since. With its adaptability to any market, rigorous research validation, and proven enhancement of brand positioning, it has empowered hundreds of companies to make better decisions and improve brand equity.
Could brandr Index be a game-changer for your brand strategy too? We act as the bridge between your team and your client by underpinning your creative work with the facts and figures to prove the effectiveness of your work.
A common challenge is that often, your creative team won’t be on the same page as your clients’ financial team. Our Founder Fridrik explains how this can be overcome:
Differentiation
Discover and communicate your unique selling points.
Stand out in a competitive landscape.
Forge a strong brand identity that resonates with your audience.
Segmentation
Understand customer segments deeply.
Uncover distinct needs, preferences, and behaviors.
Tailor marketing efforts for maximum impact.
Image & Perception
Assess how your brand is perceived by customers.
Gain insights into brand reputation and sentiment.
Empower your brand to shape and enhance its perception.
Sustainability & Social Responsibility
Evaluate and communicate environmental and social impact.
Showcase sustainability efforts and responsible practices.
Attract socially conscious consumers and build trust.
Brand Measurement Demystified
“Brand” can mean so many things to so many people and measuring the seemingly “immeasurable” is no small task. We can help you translate the fruits of your labour to your clients in a logical, methodical manner that helps them clearly understand the true impact of your work on their brand.
Comprehensive Reports, Client Success
We work with you to create a complete report on your client brand’s key attributes that matter the most to their key customers. Perfectly complimenting the work you’re already doing for them.
Practical Insights for Improvement
We ensure the report clearly lays out where the improvement opportunities lie, and what practical steps to take towards achieving them. No ‘blue sky’ waffle, just simple, tangible actions.
Scientific Brand Assessment
Our brand measurement tool is based on science, not a ‘feeling’.
Connecting CMOs and CFOs
brandr Index acts as a bridge between your client’s CMO and their CFO. By providing valuable insights and data-driven metrics, we enable productive conversations that highlight the impact of branding efforts on the bottom line.
Option of Upsell
By selling brandr Index, you open up the opportunity of upselling additional consultancy services. Offering brand measurement services paves the way for deeper engagement with clients, making it more likely for you to provide further value through strategic consulting.
Enhance Client Relationships
Selling brandr Index allows you to provide a cutting-edge solution that directly benefits your clients. You become their trusted advisor, helping them make informed decisions and demonstrating your commitment to their success.
Position as an Industry Leader
By integrating brandr Index into your offerings, you position yourself as an industry leader in data-driven brand management. This sets you apart from competitors and strengthens your brand’s reputation.
Tried and tested formulas
350+
Studies from 25+ industries
130
Brand benchmarks database
+100m
Respondents from over 15 countries
Customer return rate
~50%
Less expensive than other brand indexes
~14
Days average turnaround time
100%
Positive rating from clients
We’re always available for a friendly chat. Why not arrange a brief call with us? No obligations whatsoever. If we find that our collaboration doesn’t align with your needs, we’ll still part on good terms.
