Delivered as understandable scores per brand factor and compared to your industry.
Unlock your brands true potential
Studies
Benchmarks
Respondents
Results in a mere ~14 days
Experience swift and comprehensive analysis with brandr Index. Receive a full report on your brand’s health and actionable insights in approximately 14 days, accelerating your strategy and decision-making process.
The brandr Index formula
After years of extensive research from the world of academia and business, we’ve crafted a precise formula for assessing brand positioning.
Our ethos is built on four major pillars
Differentiation
Measures how unique the brand is in consumers’ minds, and to what extent it is differentiated.
Segmentation
Measures consumers’ experience with the brand and their perception of its image.
Image & Perception
Measures how well the brand appeals to different segments. Are you reaching new customers or are they growing older?
Sustainability & Social Responsibility
Measures the brand strength regarding sustainability, environmental policies, and social responsibility factors.
Our benchmark database
360° study of your brand
Our holistic approach assesses key factors to optimize your brand’s impact and loyalty, presenting findings in digestible infographics and detailed reports.
Speak to a member of our team
Have questions? Our dedicated team is here to help. Contact us today to discuss your brand needs.
How brandr Index is used in various roles
Discover how brandr Index enables business leaders to make data-driven decisions and unlock the full potential of their brands
Take your brand strategy to new heights with brandr Index:
Harness the power of brand management with brandr Index:
Enhance your sales and customer service efforts with brandr Index:
Fuel innovation and optimize research and development with brandr Index:
Coming soon…
The brandr Employer Index is set to be introduced towards the end of 2024.
We are in search of brands interested in trialing our product to determine research pricing. Contact us to learn more!
Interactive, Real-Time, brandr Index Platform.
We’re looking for brands to test the product on research price, reach out to know more!